Question:
I'm doing a Business Glossary and I know the methods to analyse the market perfomance, such as: SWOT analysis and The Boston Growth and market share matrix, but in a question o three points where they're asking you to give an exact definition I'm not going to write a ten lines' answer, that is why I need a short and exact definition of "MARKET ANALYSIS". Thanks!
Answer:
i'll get back to you on this one.
thorough examination of your target market, those people that you intend to sell your products or services to.
How about:
Analysis of the collation of similar information relative to a number of companies
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