What is the difference between CRM software & Enterprise software?
Question:
Answer:
CRM software stands for "Customer Relationship Management", and is a type of software program that assists (mostly the sales force) of larger companies to manage the sales cycle.
Enterprise software refers to any type of software that offers a complete solution to larger companies. ERP packages typically include Payroll, HR, Benefits, General Ledger, Accounts Payable, Order Entry, Activities, and many others.
The answer provided by Mark is mostly correct, but he did not specify an answer to the second part of your question.
Most Enterprise software providers (SAP, Oracle) have a CRM module as part of their suite of offerings. There are some CRM offerings that are more feature rich than others, so you are forced to decide which is most important... the features or the seamless integration of the CRM package with the Enterprise software. Remember, the costs and time that are involved to integrate a CRM system with an ERP system are a true cost to your business. Is the cost worth the benefit?
I hope this helps you get a more concise answer. For more details on what the relative CRM systems can do compared to the full range of Enterprise software, you may want to visit the SAP and Oracle websites.
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