What is the #1 thing that a college Web site could offer to make you pick their college?

Question:

Do you look for college's that offer cool things on their Web sites, like podcasts, blogs, streaming video, online versions of their printed publications, the ability to chat with students, customizable or password-protected areas designed just for you? What other cool things would help you make a decision about what college to pick?

Answer:
I would have to say free tuition! :-)