How effective are gift and loyalty cards to a small business?
Question:
Answer:
They are definitely effective, provided u get it right.
The loyalty period after which he starts reaping benefits shud not be too long away - just the required length to create a habit.
It would help in converting 'trial' customers to 'repeat'. However, u need to create trial thru some other route- linking 'references' to loyalty cards can help.
yes, because your customers will take them with you and that is like a little advertisement...they might give your card to one of their friends, etc...
Extremely effective!! There are only 3 ways to improve your bottom line..
Bring in more customers
Have your customers spend more money
Have your current customers come in more often
Loyalty programs do two of these things - they bring your current customers in more often and if done right, the encourage an increase in spending
To bring in customers consider Direct Marketing
it will surely get customers who are into that kind of thing...
i think little discounts off their next purchase would be more effective.
1) Very Effective.
2) Yes.
3) They cannot spend the gift card anywhere.
More Related Questions & Answers...